Madina For Finance And Investment Company †Myassignmenthelp.Com

Question: Discuss About The Madina For Finance And Investment Company? Answer Introduction Strategic planning is an activity that involves the whole organizations management team to strengthen operations, set priorities, focus energy and resources and ensure that all stakeholders are working towards a common goal. Strategic plan ensures that an organizations goals are well documented and communicated throughout the organization (Grant Jordan, 2015). Strategies have to be well managed to systematically coordinate and align the organizations resources with its mission, vision, objectives and values. Al-Madina Company is one of the leading companies in the Middle East, it is specialized in the provision of finance and investment activities. To maintain its competitive niche in the market, it should have strategies that enables it stay on top of the changing environment. According to Marketing Theory: Foundations, Controversy, Strategy, and Resource-advantage Theory, 2010, Strategic planning involves four basic steps: analysis of the available resources, target market and cap ital availability. The second step is strategy formulation, after a successful analysis, a road map should be put in place to create a coordination among the available resources. The third step is, strategy execution, it involves bringing the strategic plan into life and making it work according to the set rules and regulations. The last step is strategy evaluation, it is a continuous process of improvement of existing strategies to make them align with the ever-changing technology and consumer needs and services. Strategic plan for Al-Madina Company Al-Madina is a very successful company that deals with asset management, portfolio management, private equity investments, fund management, corporate finance and stock brokerage. The company has a great strategy this can be seen from its vision, mission, goals and values. From its vision statement, it is clear that the company intends to be a market leader with continuous distinctive services, innovations and improvement. The mission emphasizes on the achievement of a sustainable development of its activities in the sultanate and other nations. The goal of the company is to encourage positive competition among its employees and also to provide a positive working environment for the shareholders while growing their shareholder equity. This goal is straight forward, simple and easy to work with, it is motivating and engaging. The companys business strategy involves adaptation of latest technologies and a well distributed investment portfolio to manage the risks that might occur. This c ompany has a great value for its employees, it recognizes all the shareholders for their efforts to make the company grow. According, The strategies used by the company enables it to formulate policies that are effectively implemented within the company. Its respect for human values gives it a great ground to listen to its consumers and respond to them efficiently . Al-Madina has utilized SWOT analysis tool, this model enables the company come up with great strategies to help it gauge its ability to perform in Middle East. SWOT is a critical tool of analysis the strengths, weaknesses, opportunities and threats that a company faces in the competitive market. Al-Madina is well aware of its market stronghold in the sultanate regions. It has opportunities of investing in other countries too which is done through effective strategic planning. This has helped the company know its customer base, critical long-range forecasts, its immediate competitors, industry performance, market consumption, product marketing, and the market environment. The company has been able to effectively implement its strategic investment plans throughout the sultanate regions because it has a great understanding of its SWOT model (Bryson, 2017). Strategic planning involves the utilization of key performance indicators, this tool has been utilized well by the Al-Madina company. The company has been to focus on its core competencies while flexibly implementing its strategies, determine its loopholes therefore improve performance output, and have a solid evidence of what goes wrong within its system. Key performance indicators enable the company to evaluate its competitive game plan in providing direct investments to various clients. This enables qualitative and quantitative medium-term targets and long-term targets to be strategically planned. Conclusion Strategic planning affects the overall performance of an organization. Strategic planning involves the analysis of goals and performance, competitive environment, and resources and capabilities in order to come up with the most relevant strategy to implement. Strategy should serve the interest of everyone involved in the organization, and that includes even the external stakeholders. Strategic planning offers analytical tools and techniques to help understand situations and the environment better, it offers a broader map for making clear decisions. Strategy creates value of the existing resources. References Bryson,J.M. (2017). Strategic planning for public and nonprofit organizations: A guide to strengthening and sustaining organizational achievement. Grant,R.M., Jordan,J.J. (2015). Foundations of Strategy, 2nd Edition. John Wiley Sons. Marketing Theory: Foundations, Controversy, Strategy, and Resource-advantage Theory. (2010). doi:10.4324/9781315702537 (n.d.). Retrieved from https://www.almadinainvest.com